TikTok’s user base is fast rising as one of the newest and most popular social media networks of all time. After beginning as a platform for short-form comedic videos, TikTok has evolved with the passing time. Today, it has transformed into a valuable marketing tool with the ability to reach millions of customers. Furthermore, because of this platform’s unrivaled viral potential, lawyers now have a better chance to reach out to a large audience by utilizing short-form video content.
Even though TikTok provides a fantastic chance for lawyers and law firms to sell their services, many lawyers are confused about how to utilize the app or if it is worth the effort. On the other hand, several lawyers have had a successful experience using TikTok to drive traffic to their websites and build relationships with possible new customers.
Lawyers have recently begun to increasingly use TikTok to educate their audiences and offer their services by:
- Using fast-paced content to create compelling videos and capture attention.
- Developing relationships with TikTok influencers who can help them market their firm.
- Ads on TikTok are used to reach a larger audience.
The following lawyers have carved out a niche for themselves in TikTok’s legal niche. Using the platform to communicate with their audience and distribute vital information about their fields of work or practice. These are the 7 TikTok lawyers whom people should follow.
Angela is a Harvard Law graduate who provides legal advice on matters ranging from employment law to consumer rights to the latest developments in a TikTok class-action case in the United States! Angela is also a fashion-forward lawyer, usually dressed sharply and accessorized with eye-catching jewelry to complement her bright smile. Angela has over half a million followers on TikTok and appears to be the type of lawyer people would like to be friends with.
Caesar Chukwuma (@iamcaez)
Caesar Chukwuma is a Miami-based criminal trial and civil litigation lawyer. His videos have received an incredible 780.1K likes in less than a month, and he has 77.6K followers on the app. He is a master at spotting trends and capitalizing on them. He offers both educational and entertaining content, sometimes combining the two into a single video on the criminal justice system or a video about his life as a lawyer.
Paige Sparks (@lawyerpaige)
Paige is a Missouri lawyer who creates videos for potential clients consisting of informative content with a distinctive twist. Paige Sparks’ videos cover diverse topics, including employment law, trusts & estates, criminal defense, etc. Her TikTok channel is a fantastic tool for her to provide useful information uniquely while showing off her personality and charisma.
Alex Su (@legaltechbro)
Alex is the community development head at Ironclad and also a TikTok influencer. He’s built a name for himself on social media by making sarcastic and quirky videos that poke fun at the realities of practicing law in a big law firm. Hundreds of thousands of people have viewed some of his TikTok videos.
Brian Pakpour (@brithefamilyguy)
Brian Pakpour is a California-based family law attorney who provides a mixture of humorous and serious family law information on his TikTok. Brian frequently gives divorcees advice on how judges examine child custody and spousal support concerns and encourages parents to treat their ex-spouses with respect, as though the judge will be reading every text and email. Brian brilliantly delivers 60-second videos filled with more practical information than most 60-minute CLEs, with all of his wit and humility.
Kate Lincoln-Goldfinch (@abogadakatelgl)
Kate Lincoln-Goldfinch is an experienced immigration attorney in Austin, Texas, who offers humane legal opinions on immigration issues, such as what she perceives to be common misconceptions regarding unaccompanied children at the Texas-Mexico border. She updates her clients on the status of their green cards at the USCIS (The United States Citizenship and Immigration Services) office, and she adds a splash of sunshine with a happy dance when they eventually get theirs.
Cecillia Xie (@cecexie)
Cecillia Xie, a privacy lawyer, became famous on TikTok after a viral video. She spends a lot of time answering different queries about legal professions and giving advice. Xie, a TikTok influencer, has developed a private group for lawyers to discuss their issues and receive guidance. Her most recent videos compare Harvard and Yale, and what you need to know about law schools and how to repay a student debt.
Following lawyers on TikTok allows an average individual to learn about various legal matters through their videos. These videos may teach young people and adults about legal concerns and the existing laws. Hence, that can create a positive influence on the individual viewers and their communities. Furthermore, because not everyone can pay or have access to legal knowledge, attorneys’ TikTok videos may reach and educate a large audience on various topics. These videos may even persuade people to seek legal counsel for their personal matters.
Getting the Best Lawyer Exposure on TikTok
People are often intimidated by lawyers and the study of the law. These videos can humanize lawyers by portraying them as regular individuals, making potential clients feel more at ease getting legal help. TikTok videos regarding legal matters have become popular as lawyers utilize the app. These lawyers engage the general population in an open and engaging conversation about laws and legal occurrences, making viewers better knowledgeable about the law. Above all, these lawyers educate viewers and may even motivate them to pursue a legal education.
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